DBAAA在三月四日(星期六)舉辦行山活動,到西貢走動一個早上,然後到西貢市中心聚餐。
DBAAA在三月四日(星期六)舉辦行山活動,到西貢走動一個早上,然後到西貢市中心聚餐。
Dr. Bernie Wong and Dr. Flora Gu presented the research on “A New Way of Winning Customers on Social Media: An Examination of Storytelling Factors of Brands’ Instagram and Tiktok Short Videos” at the 2023 AMA Winter Academic Conference: Marketing During the Times of Change. This presentation includes some additional findings other than the number of likes as engagement and how the storytelling factors impact […]